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Pull Factor/Retail Sales

 

The pull factor is a calculation that identifies how much retail business is leaving your community in comparison to the population.  A retail pull factor of 1 is neutral; there are as many people coming into the community to shop as are going elsewhere.  A retail pull factor of less than 1 means there are more people leaving your community to shop than are coming in from the surrounding area.  A retail pull factor greater than 1 means more people come to the community to shop than go elsewhere.

The City of Hays enjoys a 1.85 pull factor, one of the highest in the state.  Our geographical location and access, coupled with national chain store locations and a unique downtown shopping experience, make Hays a retail destination for a large number of western Kansas shoppers.

The City of Hays has enjoyed significant growth in retail sales over the last few years.  Again, a combination of location and variety makes Hays a destination for many shoppers.

Retail Sale Revenue  2008 to 2011

  • 2008--$342,749,000
  • 2009--$388,472,000
  • 2010--$431,671,000
  • 2011--$470,458,000

 Adjusted retails sale growth for this time period was 26%.